Mathew B. Sims is Editor-in-Chief and has authored, edited, and contributed to several books. He has been working in the insurance industry ensuring content is accurate for consumers who are searching for the best policies and rates. He has also been featured on sites like UpJourney.

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Dan Walker graduated with a BS in Administrative Management in 2005 and has been working in his family’s insurance agency, FCI Agency, for 15 years (BBB A+). He is licensed as an agent to write property and casualty insurance, including home, auto, umbrella, and dwelling fire insurance. He’s also been featured on sites like Reviews.com and Safeco. He reviews content, ensuring that exis...

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Reviewed by Daniel Walker
Licensed Auto Insurance Agent

UPDATED: Apr 25, 2020

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Things to Remember...

  • If a car insurance company sells more policies in a given state, there is most likely a reason that they are on the top of the list of good auto insurance companies
  • JD Power and Associates is a marketing agency that regularly evaluates companies, including auto insurance providers, on customer satisfaction
  • Customer satisfaction rankings are useful tools when selecting the best auto insurance company
  • Various websites offer car insurance comparison tools that are free and easy to use

Auto insurance companies are ranked according to several different criteria by various agencies.

For example, many state insurance monitoring agencies rank auto insurance companies according to those who sell the most policies, or generate the most revenue, in the state. This is known as ranking by “market share.”

Of course, larger insurance companies, such as State Farm, are going to dominate these rankings.

Our FREE auto insurance comparison tool is available to find you excellent quotes from a reliable auto insurance company when you enter your ZIP code.

Ranking by Market Share

Ranking by market share does give some insight into the car insurance company’s value, however.

If a car insurance company sells more policies in a given state, there is most likely a reason that they are on the top of the list of good auto insurance companies.

For example, the company provides great rates for policies that cover those factors that the state requires.

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Ranking by Customer Satisfaction

Other agencies measure the customer satisfaction levels of what various auto insurance companies offer.

JD Power and Associates is a marketing agency that regularly evaluates companies, including auto insurance providers, on customer satisfaction.

An endorsement from JD Power and Associates is a valuable asset to a company and many companies pay a licensing fee to display the JD Power and Associates logo and study results on the marketing materials if they are highly rated.

JD Power and Associates researches and ranks car insurance companies on various customer satisfaction metrics on a regular basis.

This company provides a list of the Top 10 Auto Insurance Companies, as well as the worst car insurance providers, in terms of their customer satisfaction.

JD Power and Associates’ studies are performed with random sample surveys of car insurance customers throughout the US.

Because Power and Associates is a well-respected firm, and their studies are conducted in a scientific manner, insurance companies seek to be on high on the list of providers.

Some car insurance companies appear consistently in the Top lists in these surveys. Others seem to always show up somewhere near the bottom.

Free Auto Insurance Comparison

Enter your ZIP code below to view companies that have cheap auto insurance rates.

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What These Studies Offer

Studies such as those conducted by JD Power and Associates are very valuable to the car insurance consumer because these unbiased, scientific examinations provide a great deal of insight into an auto insurance provider’s business practices.

For example, one of the questions in the 2011 survey that the company asked of respondents was about the speed and frequency in which auto insurance companies pay claims and treat customer interactions.

For those companies who quickly settle claims for their policyholders, the ratings on this variable were high.

For other companies who regularly deny claims or are slow to pay, customers rated these businesses as poor.

Any auto insurance consumer wants to be sure that if they ever need to file a claim, the claim will be handled in a quick and efficient manner. No one anticipates having a claim denied when they are in an accident.

Companies that settle claims quickly are bound to keep their customers happy and retain their customer base.

The short answer to the question “How does the best ranked auto insurance company make it to the top?” in customer satisfaction surveys is simply that the company provides consistent, excellent customer service, pays claims and makes their customers feel valued.

Customer satisfaction rankings are useful tools when selecting an auto insurance company.

After all, no one wants to see their auto insurance provider listed on the Power and Associates Worst list! Another useful tool when shopping for car insurance is an online comparison tool.

Online Comparison Tools

One of the great things about the Internet is that so many time-saving and useful applications have emerged over the past few years. One such type of application is the car insurance comparison tool.

Various websites offer car insurance comparison tools that are free and easy to use. Once the ZIP code is entered, a list of car insurance companies that provide coverage in the user’s area is returned.

From there, the insurance shopper is able to narrow down policies and compare rates between insurance carriers.

Before the Internet made car insurance shopping so easy, those who sought to compare auto insurance companies were relegated to spending an afternoon with the phonebook, calling each individual company and asking questions.

No longer is shopping for car insurance time consuming and complicated. Simply navigate to a car insurance comparison website, type in your ZIP code and compare FREE quotes!

With an online comparison tool, you can make sure that you are getting the best company, the best policy, and the best rates for the insurance that you need.

Once you have reviewed the car insurance company rankings and you have an idea of the companies you would like to research, try our FREE online comparison tool to compare the companies against one another to get the best policy and rates for your situation.